WEBSITE: https://chaipoint.com/

SECTOR: Consumer

DATE OF INVESTMENT: April 2018

STATUS: Active

Founded in 2010 by Amuleek Singh Bijral and Prof. Tarun Khanna of Harvard Business School, Chai Point has grown to become the largest organized tea retailer in India and is also the country’s largest hot beverage delivery brand. Predominantly targeting the white-collar population in India, Chai Point follows an omni-channel strategy comprising stores, corporate dispensers and at-home delivery to maximize its reach. The company has a pan-India footprint of over 100 stores at high footfall locations serving walk-in and delivery customers and provides one the most sophisticated and technologically advanced dispensers for its enterprise customers. In addition to Paragon Partners, the company also has other marquee investors such as Eight Roads Ventures, Saama Capital and DSG Consumer Partners among its shareholders.